العودة   منتديات دريم بوكس > الأجهزة وعالم الفضائيات > الفضائيات > Satellite TV Market News

Satellite TV Market News Satellite TV Market News

  1  
ThE MaStEr

Cablecos using social media to improve customer care
By Julian Clover
Published: September 23, 2010 16.06 Europe/London

CTAM EUROSUMMIT ’10 – BUDAPEST. Social media can be a good source of marketing, but it can also be a good customer care tool, according to Ola Eriksson, Com Hem’s social media editor.

Eriksson said cablecos could be proactive, by monitoring not just the high profile sites such as Twitter and Facebook but also those frequented by often-vocal early adopters and technical enthusiasts. “We don’t always solve the problem right away, we can often make a positive impact just being there and telling them we’re working on the problem.”

Kevin van der Straeten, online TV manager, Telenet explained how the Flemish cableco’s online customer service agent ‘Charlotte’ proactively responds to comments posted on Facebook. Detailing the launch of the operator’s new remote recording programme over Twitter, van der Straeten said that 10,000 registrations came from a Twitter-based marketing campaign. “When I went into pub that evening in Antwerp I heard people already talking about it. The product we were launching was targeting early adopters and we know that the audience was on Twitter.

David Noone, director of strategy solutions at Convergys, introduced the concept of the ‘social media multiplyer’ in that that 45 people will typically read a comment or Tweet. “Just reading about it is not too important, but comments you made two years ago are still available if you do a search on Google.”

أكتب تعليق على الموضوع مستخدماً حساب الفيس بوك

ضع تعليق باستخدام حساب الفيس بوك

من مواضيعى فى المنتدى

Enigma2 Plugin Webmedia update 16/1/2013
Softcam keys 13.08.2012 , سوفتكام اليوم 13-08-2012
CCcam Channel Info 7/2/2013
Vu+ AllCAM Loader 0.2
Diablo Keys 25.10.2011
Charter Hires CFO
Mixed fortunes for Lithuanian TEO
Softcam keys 08.04.2011



مواضيع ذات صلة مع Cablecos using social media to improve customer care
NoviTeam Social Media Network OE1.6
NoviTeam Social Media Network V2 DM800HD (Genuine / Sim2) version oe1.6 09-09-2011
Pace 2Wire purchase puts engineers in customer care
Format Heavyweights Discuss Creativity, Social Media
Format Heavyweights Discuss Creativity, Social Media

Cablecos using social media to improve customer care





رسائل حب | صور حب | صور بنات | صور 2017 | صور ورد | صور ساخنة | صور اغراء | فساتين سوارية | تسريحات شعر | قمصان نوم | قصات شعر | عبايات 2017 | صباح الخير | مساء الخير | كلام جميل | كلام حب | صور مكتوب عليها | جمعة مباركة | حظك اليوم | بوس شفايف | تردد قناة | ترددات النايل سات | يوتيوب | كلمات اغنية | كريستيانو رونالدو | جورجينا رودريجيز

الساعة الآن 09:58 AM.


Powered by vBulletin Version 3.8.7
Copyright ©2000 - 2017, Jelsoft Enterprises Ltd
Support: منتديات دريم بوكس