Spanish# pay-TV spend feels squeeze
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ThE MaStEr
2010-11-17 -
Spanish'# pay-TV spend feels squeeze
Spaniards# increasingly spend less on pay TV. In the first half of the year, pay-TV consumption fell by 14.4 per cent with an average monthly expenditure per family of €28, €2.4 lower than the same period last year, according to a report from the National Observatory of Telecommunications# and Information Society (ONTSI).
The total expenditure in pay TV dropped to €261 million with cuts of E39 million in subscription fees and E9 million in pay-per-view. Spaniards spent 54.3 per cent of the total pay-TV expenditure on satellite pay TV (against a percentage of 57.4 the same period last year), 29 per cent on cable (26.2 per cent last year) and 16.7 per cent on IPTV (16.3 per cent last year).
IPTV# grew by 15,000 homes reaching 1 million homes whereas cable stood at 1.5 million homes and digital satellite reached 1,074,000, after lossing 75,000 and 211,000, respectively. Around 21.3 per cent Spanish homes have pay-TV representing 3.6 million households, according to the report####.
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-
ThE MaStEr
2010-11-17 -
Spanish'# pay-TV spend feels squeeze
Spaniards# increasingly spend less on pay TV. In the first half of the year, pay-TV consumption fell by 14.4 per cent with an average monthly expenditure per family of €28, €2.4 lower than the same period last year, according to a report from the National Observatory of Telecommunications# and Information Society (ONTSI).
The total expenditure in pay TV dropped to €261 million with cuts of E39 million in subscription fees and E9 million in pay-per-view. Spaniards spent 54.3 per cent of the total pay-TV expenditure on satellite pay TV (against a percentage of 57.4 the same period last year), 29 per cent on cable (26.2 per cent last year) and 16.7 per cent on IPTV (16.3 per cent last year).
IPTV# grew by 15,000 homes reaching 1 million homes whereas cable stood at 1.5 million homes and digital satellite reached 1,074,000, after lossing 75,000 and 211,000, respectively. Around 21.3 per cent Spanish homes have pay-TV representing 3.6 million households, according to the report####.
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