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ThE MaStEr

GSN Joins HD Game
Channel Set For Sept. 15 Launch
George Winslow (Broadcasting & Cable) -- Multichannel News, 9/8/2010 8:43:00 PM

GSN will be launching a high def feed on Sept. 15, when its GSN HD simulcast will go live on satellite Galaxy 13, transponder 13.

The launch highlights the growing availability of high-def game show programming, which like other types of daytime and syndicated programming has been slower to make the transition than sports or prim time fare.

GSN is now producing all of its 10 original shows in high def and "some of the stuff that is coming off network and syndication is being done in HD,"GSN senior vice president of distribution Dennis Gillespie noted . "With all the new programming we are doing and what is coming out way in HD [from off-network or syndication], it made sense to do it at this time."

At launch, all of the primetime programming will be produced in native HD and about 40% of the overall schedule will be in high-def, with the rest up-converted.

GSN moved into a new facilities about eight months ago, which allows it to produce its new shows in HD. Gillespie expects the proportion of HD programming on the channel to expand over the next year as the network continues to expand its original programming.

No distribution has been announced, but Gillespie noted that they have been testing the signal with several major operators.

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