Star Movies in deal for first runs of Disney movies in Asia
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ThE MaStEr
2010-10-05
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Star Movies in deal for first runs of Disney movies in Asia
(5 October 2010 11:10 am)
Disney Media Distribution and Fox International Channels (FIC) have extended their multi-year agreement for the international broadcast network to bring first-runs of Disney’s portfolio of films on pay-TV to Asia over the network’s movie channels – Star Movies and Fox Family Movies.
This agreement extends a ten-year long relationship that Disney and FIC have in Asia.
Under the terms of the agreement, Star Movies and Fox Family Movies will bring all feature films from The Walt Disney Studios, including Walt Disney Pictures, Walt Disney Feature Animation, Pixar, DreamWorks and Marvel to their subscribers across 13 markets in Asia.
The movies will include current and library live-action and animated features, like Alice in Wonderland and Toy Story 3 apart from Prince of Persia, The Princess and The Frog, The Sorcerer’s Apprentice and Disney’s A Christmas Carol.
A number of evergreen library titles have also been licensed for telecast on Star Movies and Fox Family Movies. These include Ratatouille, the Pirates of the Caribbean movies, and National Treasure.
All the movies will be offered as High-Definition (HD) service and made available over the subscriber video on-demand (SVOD) platform as well.
FIC president, Asia Pacific and the Middle East Ward Platt said, “We look forward to providing viewers across Asia Pacific with an excellent choice of movies as well as HD and SVoD services. The agreement we reached today also signifies our ambition to develop Star Movies and Fox Family Movies into the strongest movie channel offering in Asia’s pay-TV market for consumers, affiliates and advertisers.”
“We are proud to announce that Star Movies and Fox Family Movies will be the home of some of the world’s best known and most loved movies from Disney in Asia. We look to build on the success of our decade-long strategic partnership with Fox International Channels by making our content available not only via their two premium linear movie channels but also over digital media platforms to reach more audiences in markets across Asia,” added Disney Media Distribution Asia Pacific SVP and MD Rob Gilby.
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