With all eyes on India on 3 October for the opening of the Commonwealth Games
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ThE MaStEr
2010-09-29
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With all eyes on India on 3 October for the opening of the Commonwealth Games
29/-09/-2010
With all eyes on India on 3 October for the opening of the Commonwealth Games, national broadcaster Doordarshan (DD) is all set for a high definition (HD) production – a TV first in the history of the games.
It will provide a unique experience and set new standards for the Games to come, Aruna Sharma, director general of Doordarshan told the Indo-Asian News Service (IANS). The International Broadcast Centre is ready. Fine tuning and light correction is being executed.
A reported US$81 million is being spent on covering, producing and televising the Games. However, DD will receive 30% of the revenue acquired by international broadcast rights, With the remainder going to the organising committee.
The IBC is located in Pragati Maidan, and will host not only DD, but also the international TV networks which hold broadcast rights for the games. The latter will be able to customise the basic feed provided to them by Prasar Bharti, the host broadcaster, and either uplink their signal via satellite or via international fibre optic cable, reports IANS.
Doordarshan will televise the games in both HD, on its new DD HD channel, and standard definition on the 24 hour DD Sports channel. Daily half-hour highlight shows, focussing on the performance of Indian athletes, will also be produced and broadcast on these channels, along with footage for DD National, DD Urdu, DD Bharti, DD News and regional channels.
DD is working in partnership with the UK’s SIS Live for its coverage and production of the Delhi games. Over 350 cameras are being deployed for the event – trackside, underwater, and airborne with respect to its opening and closing ceremonies. 25 mobile camera units will also provide interviews and footage of cultural events for broadcasters to use alongside the live athletic action
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