By Robert Briel
Published: September 11, 2010 08.36 Europe/London
IBC 2010 – AMSTERDAM. Chellomedia’s Digital Media Centre (DMC) and RRsat have announced a new partnership focused on offering complete global play-out and content delivery solutions.
DMC and RRsat have combined capabilities and hooked up their networks, through a dedicated fibre connection, to offer a cost effective, global play-out and delivery service with a range of advanced solutions. The alliance will combine DMC’s world class capabilities in multi-lingual, multi-territory play-out solutions with RRsat’s global content management and distribution services.
The partnership has been launched to satisfy the growing demand from media companies and channel owners for a cost-efficient centralised approach to reaching large audiences. The alliance meets the need for localised content working with a single service partner for comprehensive end to end delivery worldwide, including disaster recovery and backup services.
Robin Kroes, Vice President, Commercial, Operations and Corporate Development at DMC, said in a statement: “As the media industry becomes fully digitized, broadcasting without geographical boundaries is now a reality. DMC has always been a leader in the European market, offering its clients cost competitive, multi-territory, multi-language play-out solutions. We are tremendously excited to now be working side by side with RRSAT in a new, global broadcast service to take our offering to a global scale. We believe that the bundling of our capabilities with RRsat’s leading fibre and satellite networks will deliver a convenient, high quality, cost efficient service that clients will find very appealing.”
Lior Rival, Vice President, Sales and Marketing at RRsat, commented: “Our strategy has been to build an extensive content management and distribution network of fibre and satellites to offer clients a global, one-stop service. We are delighted to partner with DMC, a recognized leader in playout, based in mainland Europe, to continue to offer first class, global solutions together, with a complementary focus and philosophy.”
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